// Growth · Case study

NPI Youth Program

A full-funnel build: Meta campaign, landing page, GoHighLevel pipeline, and CAPI tracking. The numbers below are the ones already published on this site.

Verified outcomes

486Leads
214Tours booked
44%Book rate
42Members closed

The funnel

NPI Youth Program needed more than a landing page. The build ran Meta ads into a dedicated page, then into a GoHighLevel pipeline with CAPI tracking so lead events were not just pixel-side.

Lead to booked tour conversion is the middle of the system: 214 tours booked from 486 leads is a 44% book rate. 42 members closed is the end of that same pipeline.

Interactive case study

There is a standalone case study page with GSAP and a Three.js particle field — same story, different presentation.

Open the live NPI case study

Related

// Ads and the page should be the same job

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